2015 NYI Auto Show

70 / MEDIA REPORT / #NYIAS

PRESS WEEK TOTAL MEDIA REGISTRATIONS

2015 MEDIA TOTAL 6,165 (24% INCREASE)

MEDIA

2014 1,034

& CHANGE

2015 1,517

Print Radio

47% increase 51% increase 53% increase 25% increase 64% decrease 27% increase 24% increase & CHANGE 1% decrease 20% increase 20% decrease 56% increase 32% increase 14% increase 7% increase 23% increase

112 512

169 783

Television

Online

1,532

1,911

Post-Press days

528

188

Other Total

1,255 4,973

1,597 6,165

2015 INDUSTRY TOTAL 5,550 (23% INCREASE)

INDUSTRY

2014

2015

Manufacturer

90

89

Supplier Agency Financial

147 399 298

177 318 464

Other

2,452

3,244

NADA Automotive Forum 549 OEM Special Programs 588

627 631

Total

4,523

5,550