2017 NY International Auto Show By-The-Numbers

20 17 DR I V E N B Y PA S S I ON , POWE R E D B Y T HE NUMB E R S

NEW YORK CONTINUES TO BE THE #1 AUTO WHILE PROVIDING THE INDUSTRY WITH UNPRECEDENTED ACCESS TO THE WORLD’S IMPORTANT FACTS AND FIGURES THAT SHOW WHY AND HOW THE NEW THE INDUSTRY’S FINEST AUTOMOTIVE INNOVATIONS TO AN AUDIENCE HUNGRY FOR

MOTIVE CONSUMER EVENT IN THE NATION, MEDIA BASED IN THE CITY. IT IS A DYNAMIC, EVER-EVOLVING EVENT THAT PRESENTS YORK AUTO SHOW DRIVES CAR BUYING IN THE NATION’S LARGEST DMA . INFORMATION THEY CAN TOUCH, FEEL AND EXPERIENCE LIVE. HERE ARE SOME OF THE

INNOVATION

AT THE NEW YORK INTERNATIONAL AUTO SHOW

WORLD TRAFFIC SAFETY SYMPOSIUM MOVES TO PRESS DAY TWO; DOUBLES ATTENDANCE ADDRESSING KEY SAFETY ISSUES FOR DRIVERS, DRIVERLESS VEHICLES AND PEDESTRIANS

6,465

TOTAL MEDIA REGISTRATIONS

64 % WANT TO PURCHASE A VEHICLE WITHIN 12 MONTHS

AUTOMOTIVE FORUM 8 YEARS IN CONJUNCTION WITH NADA AND J.D. POWER

13 SPONSORS 24 SPEAKERS 460+ ATTENDEES

57% 43%

57 % OF ATTENDEES VISIT NYIAS TO COMPARE

VEHICLES BEFORE GOING TO A DEALERSHIP

3.7 B GLOBAL MEDIA IMPRESSIONS

HUGE CROWDS DESCEND ON THE NEW YORK AUTO SHOW FOLLOWING MAJOR VEHICLE DEBUTS, REMAINING THE LARGEST ATTENDED AUTO SHOW IN THE U.S.

40% 38% 37%

40 % ADD ADDITIONAL BRANDS DURING THEIR VISIT 2017 2016

2015

WORLD CAR AWARDS #1 INTERNATIONAL AUTOMOTIVE AWARDS PROGRAM KICKS OFF PRESS PREVIEW FOR THE FIRST TIME

38 COUNTRIES REPRESENTED IN INTERNATIONAL MEDIA COVERAGE

NIELSEN’S AUTOMOTIVE AD OF THE YEAR GOES TO TOYOTA’S SPOT, “THE LONGEST CHASE” FOR TOYOTA PRIUS

DMA RANKINGS NEW YORK: WHERE 37 BRANDS HAVE THEIR TOP MARKE TS

1.76 B SOCIAL MEDIA IMPRESSIONS

L.A.

NEW YORK

CHICAGO

PHILADELPHIA

BOSTON

DALLAS

DETROIT

SAN FRANCISCO

WASHINGTON, D.C.

HOUSTON

*New York is the # 1 or 2 market for all major manufacturers except Chevrolet, Ferrari, Lamborghini, Rolls Royce and Tesla. Data provided by IHS Markit

EMPIRE STATE OF MOBILITY CONFERENCE ADDRESSES CHANGING TIMES

MERCEDES-BENZ MINI MITSUBISHI NISSAN PORSCHE RAM SMART

GMC HONDA HYUNDAI

ACURA ALFA ROMEO ASTON MARTIN AUDI BENTLEY BMW BUICK

INFINITI JAGUAR JEEP KIA LAND ROVER LEXUS LINCOLN MASERATI MAZDA McLAREN

107 M GIRLS NIGHT OUT EVENT SOCIAL MEDIA IMPRESSIONS REACHING DIVERSE WOMEN FROM ACROSS THE U.S.

SUBARU TOYOTA VOLKSWAGEN VOLVO

CADILLAC CHRYSLER DODGE FIAT FORD GENESIS

18-10 WHITESTONE EXPRESSWAY WHITESTONE, NY 11357 718-746-5300 AUTOSHOWN Y.COM MARK SCHIENBERG PRESIDENT GREATER NEW YORK AUTOMOBILE DEALERS ASSOCIATION 718-746-5900 MARK@GNYADA.COM

AL AN LIEBENSOHN SHOW DIRECTOR 718-746-5300 ALAN@AUTOSHOWNY.COM

PUBLIC REL ATIONS SAMS CRISPE COMMUNICATIONS 27 WEST 20TH STREET, SUITE 502 NEW YORK, NY 10011 212-560-9494

2018 IMPORTANT SHOW DATES

THE NEW YORK INTERNATIONAL AUTO SHOW IS AN ACTIVITY OF THE GREATER NEW YORK AUTOMOBILE DEALERS ASSOCIATION GN YADA.COM

AUTOMOTIVE FORUM MARCH 27

PRESS PREVIEW MARCH 28 & 29

PUBLIC SHOW DATES MARCH 30 - APRIL 8