2017 New York International Auto Show Year In Review

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MEDIAPOST ADVERTISING CONFERENCE: THE CONVERGENCE OF NEW TECHNOLOGY AND NEW MARKETING

This year’s Annual MediaPost Marketing Automotive Conference brought together experts from the advertising, design, branding and automotive industry to explore how the convergence of new technology, new marketing and new audiences will impact the way vehicles are marketed and advertised to consumers in the coming years.

“THIS CONFERENCE TACKLES ISSUES THAT REALLY MATTER TO AUTO MARKETERS. IN A BUSY NYIAS SCHEDULE, EVERY MARKETER NEEDS TO MAKE TIME FOR IT.”

I A N B E AV I S , C H I E F S T R AT E G Y O F F I C E R , A M C I G L O B A L

TECHNOLOGY COMPETITION: CELEBRATING YOUNG PEOPLE, INNOVATION AND CAREERS The nation’s best automotive education students competed for a share of $3m in scholarships and prizes at the National Automotive Technology Competition. The Competition brings the whole auto industry together to test students’ ability to diagnose and repair today’s high tech vehicles using advanced technology including onboard diagnostic systems.